BANDON’s 2024 National Partner Summit Concluded Successfully

On March 6, BANDON’s 2024 National Partner Summit was grandly held in Shijiazhuang, Hebei. This conference aims to draw new energy from the development process of the enterprise and stimulate new momentum from innovative breakthroughs. It also marks the beginning of a new chapter for BANDON to take off in 2024.

Xu Haisheng, deputy secretary-general of the Heat Pump Professional Committee of the China Energy Conservation Association, Li Shuaiqi, deputy chief engineer of the Energy Storage Technology Laboratory of the Guangzhou Institute of Energy Research, Chinese Academy of Sciences, Wu Dizhou, business development & overseas sales director of Johnson Controls Hitachi Wanbao Compressor (Guangzhou) Co., Ltd., and Guo Zhijian, chairman of BANDON, General Manager Lin Xiong, Marketing Director Lin Yu, Channel Director Song Yuqiang, General Manager Wu Le of Shandong Jieyuan Culture Media Co., Ltd., and more than 300 industry elite channel dealers, unveiled BANDON's high-quality, high-speed, the curtain of win-win and shared development, a loud clarion call to go out with a loud sword and accelerate the breakthrough.

1. Interpret Trends and Gain Insight into Market Pulses

BANDON Chairman Guo Zhijian said that despite the complex and ever-changing economic environment and severe industry situation, BANDON still maintains a steady development momentum and has achieved doubled growth in 2023, which is inseparable from the strong support of all partners. Director Guo pointed out that in the new year, BANDON will adhere to the path of high-quality development, achieve strategic goals, and continue to explore market possibilities.

Xu Haisheng, deputy secretary-general of the Heat Pump Professional Committee of the China Energy Conservation Association, said in his speech that with the acceleration of the "double carbon" goal, the value of heat pump technology will continue to be explored and reflected. I believe that under the guidance of the national green and low-carbon development goals, with excellent product quality and continuous innovative research and development, BANDON will definitely make greater contributions to the green and low-carbon development and to meet the energy-saving and comfortable life of users.

Johnson Controls Hitachi Wanbao Compressor (Guangzhou) Co., Ltd. Business Development & Overseas Sales Director Wu Zhouzhou gave a detailed explanation of the competitive advantages and overseas sales of Hitachi compressors from the perspective of development history, application fields, product types and advantages, and also hopes to continue to work together with BANDON to carry out more in-depth cooperation and exchanges to achieve mutual benefit and win-win results.

Dr. Li Shuaiqi, deputy chief engineer of the Energy Storage Technology Laboratory of the Guangzhou Institute of Energy, Chinese Academy of Sciences, introduced the technical achievements of the Guangzhou Institute of Energy, Chinese Academy of Sciences to the guests in detail from multiple dimensions such as market prospects, technical principles, application advantages, and benchmark cases. He emphasized that industrial energy consumption accounts for more than 60% of the total energy consumption of the whole society, of which more than 50% is thermal energy. It is particularly important to promote energy substitution in the industrial field.

Wu Le, general manager of Shandong Jieyuan Culture Media Co., Ltd., said in his speech that looking at the overall development of the air source heat pump industry, the installed capacity of end users is far from enough, and market development still has a long way to go. Standing at a new starting point in 2024, air source heat pump manufacturers must maintain a keen sense of the market, explore various resources, make full use of advantages, and continue to deepen the air source heat pump market. Jieyuan Media will also work with manufacturers to improve users' confidence in air source systems and increase the popularity of the air source heat pump market.

2. Strategy to Deepen Sales Effectiveness

Lin Xiong, general manager of BANDON Group, explained the theme of "BANDON 2024 Strategic Plan". He emphasized that BANDON will unswervingly adhere to the "leading, value and sustainable" business strategy and enhance the endogenous power of development by tapping potential in elite team building, product technology, channel layout, terminal management, service system and other dimensions, not only to achieve high growth in sales throughout the year, we must lay a foundation for development and complete a new transformation of higher-quality development.

BANDON Marketing Director Lin Yu made the "BANDON 2024 Marketing Plan". He briefly reviewed BANDON's impressive achievements in 2023 under adversity, with an overall channel coverage increase of 89%, and emphasized that BANDON will focus on product improvement, publicity and promotion, training support, big business incubation, new media V incubation, The nine major aspects of engineering project support and management, installation quality supervision and equipment management, after-sales service, and customer care have brought incremental growth to the terminal and achieved sustained high-quality development like long slopes and thick snow.

Song Yuqiang, Channel Director of BANDON, shared the theme of "BANDON's 2024 Channel Strategic Plan". He made an in-depth analysis of the current market environment and industry trends, and proposed that BANDON should continue to deepen its channel strategy, be guided by user needs, use diversified marketing methods to enrich channel merchants with tools to conquer the terminal market, improve the accuracy and effectiveness of channel expansion, and compete in the market. to win a “marketing victory”.

In order to enhance the stickiness of cooperation with manufacturers and deepen channel construction, Song Yuqiang also promoted and implemented the four major courtesy policies that have attracted the attention of the majority of channel dealers, and achieved real profit-making terminals in many aspects, giving full sincerity to channel dealer partners.

3. Quality Driven, Leading Inverter Heat Pump

BANDON Marketing Promotion Department Tian Daogang explained in detail the value content of new products in 2024 and conveyed the process characteristics of the product. He emphasized that the newly launched inverter heat pump has been comprehensively analyzed on core components such as inverter technology, high-efficiency tank thickness, control system and fin area. At the same time, this series also innovatively introduces the electrophoresis + baking paint process of the automobile chassis, and combines the triple noise reduction design of the shell sheet metal, silencer box and new material silencer cotton to reduce the noise by another 2 to 6dB (A), ensuring that the equipment operation is both efficient and quiet.

In addition, the full DC inverter heat pump has also achieved the "three" inverter upgrade of fan, compressor and water pump, further improving its performance. In terms of commercial models, it has realized high-power "full" DC commercial inverter of inverter compressors and DC fans, meeting the stringent needs of commercial sites for efficient and stable heating.

4. Well-deserved Glory

At present, BANDON is already a cooling and heating master in the heat pump industry, and the current achievements are inseparable from the nourishment of the sweat of every channel partner. At this summit, BANDON held a grand awards ceremony to commend the strivers with outstanding abilities and outstanding performance in the past year, and awarded the "Market Development Award", "Market Intensive Farming Award", "Engineering Excellence Award" and "Media Expert Award".

Walking side by side with outstanding people can draw inexhaustible knowledge and abundant motivation to move forward. This summit specially invited a number of outstanding channel dealer representatives to give speeches and share experiences to promote mutual learning and reference.

The splendid singing and dancing performances made the dinner atmosphere climax. Finally, amid the laughter and laughter of all BANDON family members, BANDON’s 2024 National Partner Summit was a complete success.

This summit is not just a simple gathering, but also a new starting point, marking the beginning of a new journey where BANDON and its channel partners work together to build dreams and work together.

In 2024, BANDON will continue to work with channel partners to seize the new opportunities given by the times with a strategic thinking, review the new market changes with a comprehensive vision, forge ahead with firm confidence, and write a new chapter in the development of BANDON.